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Friday 24 April 2015

Reflective Part 6 : FSM4401

Assalamualaikum wbt
Hello everyone..
Today, we had special lab class session since this week we need to present our Pre-Campaign strategies.
We were really happy since Mr.Fizu and another two representatives from Dapur Penyet willing to come to see our presentation..
First of all, we proposed 4 different campaign for Dapur Penyet which are Brand Campaign,Casual Dining Campaign, Catering and Take Away Campaign.
Basically the proposal of selected AdGroup and keywords based on popularity in Google ranking.
This is our suggestion :
This keywords will be change according to the result that we get in the first week since the that first week will be our benchmark to observe the response as well as to monitor the most suitable time for Adwords to run.
While this is our budget proposal :

For this proposed budget, Mr Fizu recommended us to change the percentage division of Brand Campaign to higher percentage since it was their company main aim for this project which is to increse brand awareness of Dapur Penyet among people. Yes, we will take that suggestion as main priority in our project.
From this presentation, we learned lot of things especially in term of challanges to convince the company with our consultation. However, still it was good experience and I really enjoy it very much.
Thank you to Dapur Penyet Company for their willingness to collabrate with us. Also thank to Dr Fareed for the guidance and all my team members.
Thank you very much..
Then, lets proceed to next big step !!
I think that all from me..
Thank you
Nurul Nadhirah bt Mokhtarudin
168759

Wednesday 8 April 2015

Reflective Part 5 : FSM4401

Assalamulaikum wbt..

Hellllooooo !!!
Another lab session with our most kind Dr.Fareed.
We start our class with another critical step in GOMC which is Pre-Campaign Report..
Basically, my group already discuss on this rough Pre-Campaign Report that show our Ad Groups and keyword suggestion..
According to this beautiful link , Ad Group can be define as a set of several keywords , ads and bids that we manage together on order to show ads to people likely to be interested in them.
We also have been discussed on the list of elements that required in our  Pre-Campaign Report.
Here is list of important dates for our class that given by Dr.Fareed :
  • 20th April - Submission of our Pre-Campaign Report to Dr.Fareed
  • 23rd April - Presentation of Pre-Campaign Report to Dapur Penyet Company
  • 28th April - Submission of Pre-Campaign Report to Google in PDF files
  • 4th May - Our Campaign start !!!!!

A really tough semester since for me it really challenging to deal with people surrounding. Sincerely, I'm really worried if this campaign will be problems in the middle of progress or else we failed to help Dapur Penyet as overall. Nevertheless, I accept this as another challenge for me. I do hope that with this experience it will be able to help me in order to make me more matured in the futures.
Keep Positive !!
We continue our lab session with interesting new knowledge from Dr.Fareed about Google PageRank. It basically shows the traffic or number of people from other link that come to our website.
By the usage of SEO tool chrome that explained by Dr.Fareed,it show the traffic number that range between 0-9.. While number 9 indicate that it have really high traffic.
Look at the pink circle
Next, Dr.Fareed also teach us on Alexa tools.. By inserting the link or URL in the given box, then it will shows the ranking of our website in Malaysia as well as in world ranking.

Lastly, we also continue our Excel lesson about Menu Item Cost Calculator that show the calculation of both primary and secondary ingredients as well as Utility and preparation cost. I choose Nasi Goreng Kampung Pattaya as my dish. Here is my excell work :

I think that all from me,
Thank you
Syukran Jazilan
Komasimida
Arigato
NURUL NADHIRAH BINTI MOKHTARUDIN
168759
UPM
JAPAN

kbAi 

Thursday 2 April 2015

Reflective Part 4 : FSM4401

Assalamualaikum wbt..
Hello everybody
Today our lab class very interesting and fun..
Lot of things that I had learned today.. Unfortunately, both lab assistants do not come today since Dr.Fareed came early.. Yes, it quite shock to see Dr Fareed come early to our class.. keh keh keh
Shock !
First of all, we start our class with another session of GOMC..
I think, most of my class members do not really have clear mind on what was actually GOMC or AdWords..
Even though Dr Fareed already give us many links and videos about GOMC and AdWords , but still some of our class member be blurred including me..
Exactly like me.. Mong.. Mong Unni !!
Mong 
This is my opinion, just an opinion.. 
Even we had read many article or even watched many videos before, but it totally different when Dr Fareed explain to us.. Yes, it cannot be deny that technologies with all modern and impressive gadget could be our virtual teacher,but still it cannot beat or compare to our real teacher.. Well,thank lot Dr Fareed.. Today, you give us more clear understanding about GOMC as overall..
For the next session, we learned using Microsoft Excels on how to solve several calculus problems and also we learned on how to make pie chart, and bar graph with easy method.. 
Let me show all of you spreadsheet that I had done before in class 


While this is my pie chart and bar graphs :
Ngeh ngeh ngeh
It really fun and I really enjoy this class today !!
I think that all..
Thank You
Syukran Jazilan
Komasimida
Arigato

NURUL NADHIRAH BINTI MOKHTARUDIN
168759
UPM
kbai
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